Archive for January, 2009

Just a Quickie

Hi Folks:

This is just a quickie post to remind you all of two things while I’m in the midst of writing some new stuff:

First: This is for the ONE person who has NOT been to Gary Simpson’s blog today. Gary’s got a poll going on over there for anyone to let their voice be heard- VOTE: Alex Jeffreys – do ya love him or hate him?

Second, for all Alex Jeffreys students: Get to the  Fortunate 500 private social site and SIGN UP! There’s some great discussions going on over there. It’s also the place to find out “who’s got what and where did I see that”. If you’ve got a question, ask it there. This is set up for us, let’s use it!

Later

“Idiole”-You Heard It Here First

***WARNING***

Some may find the following post a little crude or (gasp) even offensive. It’s all in fun. Read it at your own discretion.

Yesterday I overheard a friend call someone else an “idiole”. I had to chuckle. Why? Well, it was only a short while ago that I explained the term to my friend and now he gladly accepts the word for his own use. You see, it’s a word that I made up…

Many times, while one is behind the wheel of his/her auto, another driver just does something really stupid. When I was first learning to drive, my father used to say, “Remember, everyone on the road is an idiot, except you. Drive accordingly.” Great advice, even to this day, and I’ll be passing that tidbit on to my children as well.

Anyway-one day, with two of our youngest in the car, another driver did some real bonehead move. Now I’m not one to use profanity, but sometimes the situation just calls for it. Hence my dilemma…I was ready to scream a profanity laced diatribe at the bozo, but with two kids in the car, I couldn’t. What was a parent to do?…

So I muttered “idiole”. It’s a nonsensical (thus not profanity) word that exemplifies the two separate and distinct characteristics, that each, by themselves, do not fully explain how I felt about that person and his action.

Idi-ole…A combination of “idiot” and “a**hole”. It’s a fun little word to use when just one of the other words aren’t enough for your particular situation. Only problem-now my thirteen year old uses it too. “But Dad, I’m not swearing. It’s not even a word.” Oh man, it came back to bite me anyway…

So folks, someday when you’re out and about and you hear the word “idiole”, you’ll know it went viral. But at least you’ll know that-

You heard it here first…

Anyone else have any?  (They don’t HAVE to be crude)…

Go Google Yourself!

That’s right! You heard me…

Ya got a hot date for tonight. Good for you! What’s the last thing you do before you walk out the door? No, not that-you check yourself out in the mirror. Why? Do your socks match? Are you buttoned or zipped up? Is there any foreign substance on your cheek or chin? What about in your nose? All these tasks are done for one reason-Because (say it with me) -You only get one chance to make a first impression.

It’s the same with your online presence. So go ahead-google yourself-Yes, right now…I won’t peek…I promise…I’ll be here when you get back…Well, how was it? What did you think? Was it everything that you’d thought it would be?

Everyone needs to do a google search on themselves -First your name. Where does it come up on Google? Why does someone else with the same name come out on top of you? Answer: Content. Next google your blog or website (remember-google it, not enter the URL). This is the important part-Not only does your name come up, but whatever text comes after your name or blog name comes next. GET IT? This is prime real estate baby. You only get about three seconds for someone to decide if they want to click on your site or move on. You gotta “make the sale” right then and there. Make sure that your blog name is relevant to your site. And just as important-the text that follows-your “tagline”- hammers home the point. Use keywords in the tagline.

I learned very quickly that I had a useless tagline. What I thought was a cool arty little number (although it is cool and I like it) was really a better fit as the heading on the “About Me” Page where it belongs and not in the most important of spaces. After the blog name-it said nothing. It gave no indication what someone could expect. It gave no sense of urgency, or even a reason why someone would want to click. Use the opportunity you are given to make a difference. “To click or not to click. That will be the question”.

Look at yourself with a most critical eye. See what others are doing. What do you like about their sites. What are they doing right? What are they doing wrong? Then go back to your site, with a better appreciation and a fresh critical look. Is your site boring? Is the content drab? Is it schizophrenic? Is it just a page of ads and flashing banners? If your site doesn’t stand up to your new higher expectations-Then change it. You’ve just raised the bar on yourself and it will make a better experience for all.

You may only get one chance…They may never return…

“Profit Pulling Project” Newsletter

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To all my fellow students: Time is winding down. There’s not much time left to be included in Volume 2 of the “Profit Pulling Project” newsletter. If you’re truly serious, there’s no reason to miss the deadline again. So now what’s your excuse? Get included today. For more information, here’s Garry Parkes post.

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